Our story
On the busiest diamond block in the world since 1950.
We started on West 47th Street in 1950, in the middle of New York’s Diamond District, and we have made jewelry on this block ever since. Decades here taught us that a piece is only as good as its setting work, and only as trustworthy as the way it is described. Now we sell online, direct from the workshop, so you deal with the people who make your piece and nobody in between.
The workshop
Every piece passes through the same bench.
Every piece is made after you order it. It is cast in solid gold, the diamonds are set by hand, and the piece is polished and inspected at the bench before it ships.
Solid 14k and 18k gold only. No plating, no hollow links.
Timeline
1950 to today
The workshop opens on West 47th Street, in New York’s Diamond District.
The workshop moves into the International Gem Tower, built for the diamond trade.
Still made by hand in New York, now sold direct online.
What hasn't changed
Made by hand in New York
Set and finished at our bench on 47th Street. Not imported and re-boxed.
Lab-grown, honestly labelled
Every diamond we set is lab-grown and labelled as lab-grown. Center stones of 1.00 ct and over come with an IGI report.
Direct from the maker
You talk to the people who make your piece, before and after you buy.
Where we work
International Gem Tower, 50 W 47th Street.
New York, NY 10036. Our workshop is not open to visitors. We sell online and ship insured, and every question is answered by email.